Big Fish is sharing the World Health Organization’s (WHO) message on ways to reduce the spread of COVID-19 by encouraging everyone to stay home and #PlayApartTogether!”!
This initiative encourages users to follow the WHO’s health guidelines—including physical distancing, hand hygiene, respiratory etiquette and other powerful preventive actions people can take to fight COVID-19.
By bringing special events, exclusives, activities, rewards and inspiration to some of the most popular games in the world, #PlayApartTogether encourages users to adopt best practices for the sake of their own health and that of their families and communities. By incorporating COVID-19 self-protection messages into games, the industry is telling the world: “Wherever you are, whatever game you play, you can make a difference.”
“There has perhaps never been a more pivotal time than present, for solidarity around a cause, such as the one facing us now with COVID-19. Together, with our global community of games publishers and the technical guidance of the World Health Organization, we hope to reach millions of players across our titles with the #PlayApartTogether campaign. Through games like Cooking Craze, Gummy Drop, Decurse and Fairway Solitaire, we can share WHO’s important message of safety while letting our community know that they are not alone. We are all in this together, even if we are apart.”
Follow the hashtag #PlayApartTogether on social media for ongoing updates and details.
