Patron Engagement, Marketing & Rewards

Our systems modules are designed to help you manage and execute daily activities faster and smarter. We aim to take the guess work out of your customers’ needs and enable improvement to your bottom line through creating greater efficiencies in our design.

Prime Impact

Put patron engagement front and centre with the Prime Impact console – a graphical touch screen display designed to increase customer interactions. This device enables you to reach your patrons when it matters most, and connect them with the unique experiences offered at your venue.

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Impact Tiering

Personalise the Prime Impact experience for your patrons based on their loyalty status with Impact Tiering. Impact Tiering enables you to subtly modify the skin design to indicate patron tier levels to staff, and customize the service and offers they receive accordingly.

  • Increase patron engagement through personalized service and offers
  • Effectively manage ROI by customizing offers based on tier level
  • Deliver more value to your most loyal patrons with the experience they deserve

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Points2Play

Engage your patrons to get the most out of your loyalty program with Points2Play. This new module enables players to convert loyalty points into playing credits on a gaming machine via an intuitive one press button.

  • Extend the amount of choice offered to patrons in how they can redeem points at your venue
  • Advocate for responsible gaming with a daily $50 redemption limit
  • Drive point liability down, whilst driving patron engagement in rewards program up

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Prime Awards

Gamify the way you reward your loyal patrons with Prime Awards. Prime Awards are interactive bonus games featuring renowned Aristocrat themes such as Cashman and Where’s the Gold.

  • Configure tailored points and prizes easily in System 7000
  • Tailor how, when and who to deliver Prime Awards to patrons as you see fit
  • Increase engagement with recognizable Aristocrat themes

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Prime Draw

Deliver your regular raffle and member badge draws in a personalised way via the Prime Impact console with Prime Draw.

  • Reach patrons with draw announcements wherever they are in your venue
  • Integrated directly into System 7000 membership guaranteeing only valid members are drawn
  • Save time and reduce complexity by configuring once with the ability to reuse at a later date

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Prime Service

Offer your patrons high quality service at the touch of a button with Prime Service. Prime Service is a one stop shop enabling patrons to order food and beverages directly from their gaming machine.

  • Exceed patron expectations by offering the most convenient service in your venue
  • Minimise player interruptions by delivering food & beverage directly to patrons
  • Enhance Prime Service by tailoring menus with Impact Tiering

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Prime Kiosk

Reach your members in designated areas of your venue with Aristocrat’s Prime Kiosk. Capable of running in full kiosk or bank end mode, The Prime Kiosk is a robust system delivering member services right to your patrons. With one swipe, patrons can access membership balances, loyalty tier information, rewards and venue offers tailored to their account.

  • Waste no time with a highly configurable and easy to use system for both members and staff
  • Increase interaction and patron engagement on or off the gaming floor
  • Update media in real time so your members always have access to the latest information and offers

Do you need more information?

Our team is always here to help with any questions you might have.

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